by Chris Treadway of Contra Costa Times
It was back in December that we wrote about the Richmond Book Drive campaign that piggybacked on the online popularity of Marin County musical act Pomplamoose (Jack Conte and Nataly Dawn) to bring needed book donations to several Richmond schools that have both low reading-proficiency levels and low income. The campaign, initiated by Tyler Hester, a ninth-grade English teacher at the Leadership Public Schools charter high school in Richmond, was a rousing success -- in fact almost too much so. Read more...
by Lyanne Melendez of ABC Channel 7 News
What started out as a small book project to help underserved students has turned out to be a huge success. Read more...
by Kamila McDonald of Richmond Confidential
The mission of Leadership Public School-Richmond(LPS-Richmond) is to send 100% of its students to college. Many of the students would be the first in their families to achieve a higher education. The formula combines dedicated teachers and extremely high standards. Learn more about their journey and how the YouTube musical sensation Pomplamoose helped schools in Richmond receive over 1,000 books in just three days. Read more...
by Rob Roth of KTVU 2 News
A Bay Area school district short on cash is suddenly drowning in riches of a sort. It's the richness of the printed word in the form of thousands of books donated to a Richmond school thanks to an online plea from two local musicians. Read more...
by Carolyn Said of San Francisco Chronicle
Five Richmond schools this month are being showered with donations of new books - literary classics, contemporary young adult fiction, memoirs by emerging urban authors - thanks to a unique collaboration that harnesses online social media and a hot indie pop-rock duo called Pomplamoose. Read more...
by James Fallows of The Atlantic
Here is a trifecta. It is a news nugget that (a) features the blog-war - provoking indie duo, while (b) supporting a worthy Christmas-themed cause; and (c) offering yet another wrinkle on the endless "future of the press in a digital age" theme. How could I resist? Read more...
by Chris Treadway of Contra Costa Times
The online success of a Marin County musical duo on YouTube is translating into thousands of needed book donations for school students in Richmond. Read more...
by Lyanne Melendez of ABC Channel 7 News
Donate a book and get a free downloadable Christmas album -- that is the deal being offered by one Bay Area band. The books will go to underserved students at four high schools in Richmond. Read more...